- Eliminating Jargon
- Finding the Angle
I want to thank you with my whole heart for your article on cats and patting them when they are eating. It is helping me save my cat’s life right now.
We found our sweet, 6-year-old baby girl swallowed something, it is still stuck in her but luckily we got her to the vet with enough time to have a real chance at saving her life. After two rough days at the vet and many IV bags and X-rays later they sent her home to spend the night here. They hoped being with her human mommy and daddy will help, and I was charged with one task… to get her to eat. I remembered your article and did something I never thought to do, I patted her while coaxing her to eat. To my great amazement it worked! I was able to get her to eat something for the first time in over four days. Tonight we will pray that the foreign body will pass naturally and eating is going to help. If not tomorrow she is back to the vet and will have a surgery.
As insightful and sweet your stories are I never thought an internet group on cats could change a family’s life… but you did. Thank you all for the great work you are doing.
When I was hired, AdvisorTeam (subsequently absorbed into Keirsey.com) had just begun to turn a profit from its online version of the Keirsey Temperament Sorter, a personality profiling instrument similar to the Myers-Briggs Type Indicator. These personality tests are popular with job seekers, career counselors, and professionals, so the company decided to develop a career-focused report to capitalize further on David Keirsey’s intellectual property.
Working with a designer, I developed the modular structure and wrote the copy for the 16 versions of the Career Temperament Report, which has been sold online continuously for more than 15 years. Keirsey.com company has since produced several new reports using the template I devised.